Home > Events > Workshops > Understanding, Developing, and Implementing the Development Plan for Your Organization: 4/21 – 5/19
21 April, 2017
9:30 am
Mary Immaculate Hospital Community Education & Health Resource Center,
2 Bernardine Drive
Newport News, VA 23602

Join Stacy Nixon, CFRE, Philanthropy Director, Girl Scouts of the Colonial Coast, for this series of three extended, interactive sessions that will include development best practices, implementation planning for organizations, and a collaborative “how-to” discussion among the participants. The culmination of the series will be an annual development plan and initial case statement for your organization.

Each session will be a stand-alone session, however, you will benefit most from committing to the full series. For those who attend all three sessions, Stacy will provide one-on-one consulting to help finalize your work product.

*For those who attend the April 21 and May 5 sessions, you will be invited to join us on May 19 to practice your ask with potential donors and receive one-on-one feedback to successfully implement your plan.


April 21

Fundraising is an Art and a Science—To be able to implement a strong development plan for any organization is to understand that fundraising is an art and a science. This session will provide an overview of development basics including terminology, resources, annual fund and major gift basics. Participants should come to the session prepared (as they are able) to discuss the number of donors to their organization, average gift size, and share any key marketing or solicitation materials.

Fundraising success is the result of proactive planning, or it Should Be—What does it take to implement a full solicitation plan? How do you plan to use volunteers, resources, and Board members in the process? What is the role of the board in fundraising? In this session, participants should bring a road map of their organization’s next fiscal year with as much of the key dates already in place.

May 5

Now we have a plan written down, What else? — Planning is the first step to a successful fundraising year, now it is time to develop the final pieces. The session will discuss the elements to a successful case statement, the art of writing for development, and how to work with volunteers and board members to expand your organization’s sphere. Participants should come with an overview of their organization in hand and be prepared to share an elevator speech of 30 seconds or less.

May 19

Never apologize for being a development professional and asking for a gift — This interactive session provides the opportunity for development work to become real for the nonprofit professional. This will include key scenarios including asking for the gift. Practicing the ask and receiving feedback will be key to full implementation. Participants will be able to share their draft of the case statements and solicit donors in a practical application of the workshop series.

To register, CLICK HERE.